We are a London based design studio. We use our breadth of experience to make the complex simple, to help you plan your next steps, to educate and advise your team and design award winning products.

We believe design is about removing not adding.

We design products, UI and UX for domestic and export markets. We support you in understanding your customer and future business opportunities. We direct you in the implementation of a design strategy and communication of your brand. We educate and inspire your teams with our Masterclass Programs.

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Clients include

Azuma
Brother
Buffalo
Chargebox
Daiwa House
Denso
DreamWorks
Equitance
Hewlett Packard
INAX
Infiniti
Kobayashi Pharmaceutical
Kohler
LGE
Logitech
Makino
Mira
Muji
National
NEC
Nissan
Ora 2
Pace
Panasonic
Pearson
Plastic Logic
Ricoh
Samsung
Shark Ninja
Shiseido
Sunstar
Toshiba
TOTO
Transtek
Webb Electronics
Zojirushi