David Tonge
Nicole Hodgkinson

We apply a simple philosophy to all our projects - ‘Design is about removing not adding’

We met at art school in the 1980’s and started our design careers in London before working in Silicon Valley for almost a decade. Our studio is in London, our clients are global with many in Japan where we have been working closely with companies for over 20 years.

We adopt a art school curiosity for finding something new in every project whether it is defining the future of transport, designing an application or creating a new product language.

Photo by Simon Buckley


Current and past team members include :

Akinori Asatomi, Richard Bone, Yuya Kurata, Ai Mawaribuchi, Afshin Mehin, Bikram Mittra, Tim Sharpe, Luke Sturgeon, Manabu Yoshida.