Ora 2 – Power toothbrush
Japan

Designed exclusively for the Japanese market. After extensive market and user research this power brush, as thin as a fountain pen, has a unique and intuitive interface. When you pick up the brush and make a brushing motion the head vibrates, when you stop it stops.

It automatically recharges using induction charging when placed in the rubber cup. This cup can be removed and simply washed to remove the inevitable toothpaste mess. We also created the Octis sub-brand mark and packaging.